MXVV is the birth child of Fast Rising Menswear Designer MAXIVIVE. With the success of the luxury and androgynous brand MAXIVIVE the creative director Babatunde Oyeyemi felt there was a niche in Urban Wear in Nigeria with a lot of urban wear brands very stale and simple he decided to create a diffusion line called MXVV.
Casual sport wear aesthetic and the key elements define the MXVV brand for the new cruise 2015/16 collection.
For its first diffusion range MXVV drew its inspiration from well known problems in the Nigerian market like the lack of functionality and simplicity with that in mind the new collection solves this problem by producing designs that have a minimalist approach.
The range grand purpose and business is not to see what lies dimly in the distance, but to solve and do what lies clearly at hand.
MXVV is not your average Nigerian Urban wear the 2015/16 Cruise collection, is about a mixture of Styles and Functionality, with detachable pockets and Velcro straps. The Cruise collection is the perfect balance between Nigerian everyday life and urban style.
CREDITS
ART DIRECTOR
kadara Enyeasi
Instagram- @enyeasi.k
PHOTOGRAPHER
Thompson Photo
Instagram- @thompsonphotog_
kadara Enyeasi
Instagram- @enyeasi.k
PHOTOGRAPHER
Thompson Photo
Instagram- @thompsonphotog_
MODELS
Wilson Onwuka
Instagram- @Wilcoh
Instagram- @Wilcoh
BRAND-
MXVV
Instagram @mxvv_ng
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